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1

The Long Reach of Sponsorship: How Fan Isolation and Identification Jointly Shape Sponsorship Performance

Mazodier, Marc, Henderson, Conor M., Beck, Joshua T.

Journal:

Journal of Marketing

Year:

2018

Language:

english

File:

PDF, 1.12 MB

english, 2018

2

The Hidden Factors Behind Sponsorship and Image Transfer: Considerations for Bilateral Image Transfer among Sponsors and Events

Prendergast, Gerard, Paliwal, Aishwarya, Mazodier, Marc

Journal:

Journal of Advertising Research

Year:

2016

Language:

english

File:

PDF, 141 KB

english, 2016

3

Are sponsorship announcements good news for the shareholders? Evidence from international stock exchanges

Marc Mazodier, Amir Rezaee

Journal:

Journal of the Academy of Marketing Science

Year:

2013

Language:

english

File:

PDF, 372 KB

english, 2013

4

The roles of consumer ethnocentrism, animosity, and cosmopolitanism in sponsorship effects

Lee, Richard, Mazodier, Marc

Journal:

European Journal of Marketing

Year:

2015

Language:

english

File:

PDF, 600 KB

english, 2015

5

Ambush Marketing Disclosure Impact on Attitudes toward the Ambusher's Brand

Mazodier, M., Quester, P.

Journal:

Recherche et Applications en Marketing (English Edition)

Year:

2010

Language:

english

File:

PDF, 1.44 MB

english, 2010

6

Achieving brand loyalty through sponsorship: the role of fit and self-congruity

Mazodier, Marc, Merunka, Dwight

Journal:

Journal of the Academy of Marketing Science

Year:

2012

Language:

english

File:

PDF, 488 KB

english, 2012

7

Making Warnings About Misleading Advertising and Product Recalls More Effective: An Implicit Attitude Perspective

Trendel, Olivier, Mazodier, Marc, Vohs, Kathleen D.

Journal:

Journal of Marketing Research

Year:

2017

Language:

english

File:

PDF, 1.36 MB

english, 2017

8

Agglutinines froides, circonstances de découverte chez l’adulte et signification en pratique clinique : analyse rétrospective à propos de 58 patients

M.-O. Chandesris, N. Schleinitz, V. Ferrera, E. Bernit, K. Mazodier, S. Gayet, J.-M. Chiaroni, V. Veit, G. Kaplanski, J.-R. Harlé

Journal:

La Revue de Médecine Interne

Year:

2004

File:

PDF, 151 KB

2004

9

Implications cliniques de la découverte d'une hypervitaminémie B12 en médecine interne

L. Chiche, R. Jean, F. Romain, S. Branger, K. Mazodier, G. Kaplanski, J.-R. Harle, J.-M. Durand

Journal:

La Revue de Médecine Interne

Year:

2007

Language:

french

File:

PDF, 71 KB

french, 2007

10

Carence en vitamine B12 et infertilité

K Mazodier, V Veit, S Gayet, C Vitte, G Kaplanski, JR Harlé

Journal:

La Revue de Médecine Interne

Year:

1998

Language:

french

File:

PDF, 100 KB

french, 1998

11

Évaluation biomécanique de l'ostéosynthèse par vis canulées enfouies des fractures de Pouteau-Colles sur un modèle aviaire

L Doursounian, J.R Werther, K Guelmi, R Beccari, F Mazodier

Journal:

Chirurgie de la Main

Year:

2001

Language:

french

File:

PDF, 1.58 MB

french, 2001

12

Gene Transfer Between Distantly Related Bacteria

Mazodier, Philippe, Davies, Julian

Journal:

Annual Review of Genetics

Year:

1991

Language:

english

File:

PDF, 773 KB

english, 1991

13

Comment: Leveraging sport events over time: A comparison of sponsorship and sport event advertising

Mazodier, Marc, Quester, Pascale

Journal:

International Journal of Research in Marketing

Year:

2014

Language:

english

File:

PDF, 134 KB

english, 2014

14

Beyond brand attitude: Individual drivers of purchase for symbolic cobranded products

Mazodier, Marc, Merunka, Dwight

Journal:

Journal of Business Research

Year:

2014

Language:

english

File:

PDF, 381 KB

english, 2014

15

L'estimation des modèles à erreurs composées

Pascal Mazodier

Journal:

Annales de l'inséé

Year:

1971

File:

PDF, 2.82 MB

1971

16

Unmasking the ambushers: conceptual framework and empirical evidence

Mazodier, Marc, Quester, Pascale, Chandon, Jean‐Louis

Journal:

European Journal of Marketing

Year:

2012

Language:

english

File:

PDF, 262 KB

english, 2012

17

Déficit en sphingomyélinase acide (maladie de Niemann-Pick B) : une étude rétrospective multicentrique de 28 patients adultes

Lidove, O., Belmatoug, N., Froissart, R., Lavigne, C., Durieu, I., Mazodier, K., Serratrice, C., Douillard, C., Goizet, C., Cathebras, P., Besson, G., Amoura, Z., Tazi, A., Gatfossé, M., Rivière, S.,

Journal:

La Revue de Médecine Interne

Year:

2017

Language:

french

File:

PDF, 1.55 MB

french, 2017

18

The Long Reach of Sponsorship: How Fan Isolation and Identification Jointly Shape Sponsorship Performance

Mazodier, Marc, Henderson, Conor M., Beck, Joshua T.

Journal:

Journal of Marketing

Year:

2018

Language:

english

File:

PDF, 1.78 MB

english, 2018

19

The Hidden Factors Behind Sponsorship and Image Transfer: Considerations for Bilateral Image Transfer among Sponsors and Events

Prendergast, Gerard, Paliwal, Aishwarya, Mazodier, Marc

Journal:

Journal of Advertising Research

Year:

2016

File:

PDF, 141 KB

2016

20

A Case of Subacute Thyroiditis Associated with Erythrovirus B19 Infection

Chiaruzzi, Myriam, Arcani, Robin, Mazodier, Karin, Jean, Rodolphe, Weiller, Pierre-Jean, Kaplanski, Gilles, Jarrot, Pierre André

Journal:

The American Journal of Medicine

Year:

2019

File:

PDF, 356 KB

2019

21

Characteristics of Systemic Sclerosis patients with positive anti-Th/To antibodies: About 6 patients and literature review

Muller, R., Benyamine, A., Bertin, D., HarlÃ©, J.-R., Kaplanski, G., Mazodier, K., Reynaud-Gaubert, M., Granel, B., Bardin, N.

Journal:

La Revue de Médecine Interne

Year:

2020

File:

PDF, 740 KB

2020

22

Axial articular manifestations in primary SjÃ¶grenâs syndrome: Association with spondyloarthritis

Jarrot, Pierre-AndrÃ©, Arcani, Robin, Darmon, Olivier, Roudier, Jean, Cauchois, Raphael, Mazodier, Karin, Jean, Rodolphe, Balandraud, Nathalie, Kaplanski, Gilles

Journal:

The Journal of Rheumatology

Year:

2020

File:

PDF, 2.08 MB

2020

23

Rituximab as preventive therapy of a clinical relapse in TTP with ADAMTS13 inhibitor

N. Schleinitz, M. Ebbo, K. Mazodier, P. Poullin, E. Bernit, V. Veit, A. Veyradier, F. Fakhouri, G. Kaplanski, J.-R. Harle

Journal:

American Journal of Hematology

Year:

2007

Language:

english

File:

PDF, 177 KB

english, 2007

24

Efficient estimation with a priori information, Cowless Foundation Monograph no. 23: Thomas J. Rothenberg, (Yale university press, New York, 1973) viii+180 pp. $10.00

Pascal Mazodier

Journal:

Journal of Econometrics

Year:

1975

Language:

english

File:

PDF, 351 KB

english, 1975

25

Disruption of hspR, the repressor gene of the dnaK operon in Streptomyces albus G

Cosette Grandvalet, Pascale Servant, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

1997

Language:

english

File:

PDF, 305 KB

english, 1997

26

The ClpB ATPase of Streptomyces albus G belongs to the HspR heat shock regulon

Cosette Grandvalet, Valérie De Crécy-Lagard, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

1999

Language:

english

File:

PDF, 1.10 MB

english, 1999

27

Alteration of the synthesis of the Clp ATP-dependent protease affects morphological and physiological differentiation in Streptomyces

Valérie De Crécy-Lagard, Pascale Servant-Moisson, Julie Viala, Cosette Grandvalet, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

1999

Language:

english

File:

PDF, 1.05 MB

english, 1999

28

The clpP multigenic family in Streptomyces lividans: conditional expression of the clpP3 clpP4 operon is controlled by PopR, a novel transcriptional activator

Julie Viala, Georges Rapoport, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

2000

Language:

english

File:

PDF, 284 KB

english, 2000

29

ClpP-dependent degradation of PopR allows tightly regulated expression of the clpP3 clpP4 operon in Streptomyces lividans

Julie Viala, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

2002

Language:

english

File:

PDF, 292 KB

english, 2002

30

Transcriptional analysis ofgroELgenes inStreptomyces coelicolorA3(2)

Anne-Marie Duchêne, Charles J. Thompson, Philippe Mazodier

Journal:

Molecular Genetics and Genomics

Year:

1994

Language:

english

File:

PDF, 1.26 MB

english, 1994

31

Genetic analysis of the streptomycin resistance encoded by Tn5

Philippe Mazodier, Evelyne Giraud, Francis Gasser

Journal:

Molecular Genetics and Genomics

Year:

1983

Language:

english

File:

PDF, 889 KB

english, 1983

32

Expression of Tn5-encoded streptomycin resistance inE. coli

Philippe Mazodier, Olga Genilloud, Evelyne Giraud, Francis Gasser

Journal:

Molecular Genetics and Genomics

Year:

1986

Language:

english

File:

PDF, 725 KB

english, 1986

33

Mutants ofMethylobacterium organophilumunable to synthesize PQQ

F. Biville, P. Mazodier, E. Turlin, F. Gasser

Journal:

Antonie van Leeuwenhoek

Year:

1989

Language:

english

File:

PDF, 266 KB

english, 1989

34

Effect of SsrA (tmRNA) tagging system on translational regulation inStreptomyces

Sandrine Braud, Celine Lavire, Audrey Bellier, Philippe Mazodier

Journal:

Archives of Microbiology

Year:

2006

Language:

english

File:

PDF, 329 KB

english, 2006

35

Negative regulation of the heat shock response inStreptomyces

Pascale Servant, Philippe Mazodier

Journal:

Archives of Microbiology

Year:

2001

Language:

english

File:

PDF, 55 KB

english, 2001

36

Use of the extensor retinaculum as a donor site for bone-ligament-bone grafts

J.-R. Werther, K. Guelmi, F. Mazodier, L. Doursounian

Journal:

Surgical and Radiologic Anatomy

Year:

2001

Language:

english

File:

PDF, 194 KB

english, 2001

37

The ATPase ClpX is conditionally involved in the morphological differentiation ofStreptomyces lividans

J. Viala, P. Mazodier

Journal:

Molecular Genetics and Genomics

Year:

2003

Language:

english

File:

PDF, 637 KB

english, 2003

38

Subcutaneous immunoglobulin administration: an alternative to intravenous infusion as adjuvant treatment for dermatomyositis?

Nicolas Schleinitz, Estelle Jean, Lucas Benarous, Karin Mazodier, Dominique Figarella-Branger, Emmanuelle Bernit, Véronique Veit, Gilles Kaplanski, Jean-Robert Harle

Journal:

Clinical Rheumatology

Year:

2008

Language:

english

File:

PDF, 54 KB

english, 2008

39

The immune response of CBA mice to OSRA, a peripheral protein from the sheep erythrocyte membrane

I. Motta, P. Mazodier, M.-C. Py, P. Truffa-Bachi

Journal:

Immunology Letters

Year:

1981

Language:

english

File:

PDF, 465 KB

english, 1981

40

Site-specific integration of the Streptomyces plasmid pSAM2 in Mycobacterium smegmatis

C. Martin, P. Mazodier, M. V. Mediola, B. Gicquel, T. Smokvina, C. J. Thompson, J. Davies

Journal:

Molecular Microbiology

Year:

1991

Language:

english

File:

PDF, 294 KB

english, 1991

41

Post-transcriptional regulation of the groEL1 gene of Streptomyces albus

Pascale Servant, Charles J. Thompson, Philippe Mazodier

Journal:

Molecular Microbiology

Year:

1994

Language:

english

File:

PDF, 3.67 MB

english, 1994

42

Tn 5 dependent streptomycin resistance in Methylobacterium organophilum

Philippe Mazodier, Evelyne Giraud, Francis Gasser

Journal:

FEMS Microbiology Letters

Year:

1982

Language:

english

File:

PDF, 242 KB

english, 1982

43

Physiological properties of a pyrroloquinoline quinone mutant of Methylobacterium organophilum

F. Biville, P. Mazodier, F. Gasser, M.A.G. van Kleef, J.A. Duine

Journal:

FEMS Microbiology Letters

Year:

1988

Language:

english

File:

PDF, 360 KB

english, 1988

44

Bactériémie à Bacillus licheniformis chez un sujet immunocompétent

S. Gayet, O. Garcin, K. Mazodier, G. Kaplanski, E. Bernit, N. Schleinitz, V. Veit, J.R. Harlé

Journal:

La Revue de Médecine Interne

Year:

2005

Language:

french

File:

PDF, 45 KB

french, 2005

45

Lésions cutanées ulcérées : une manifestation rare de la sarcoïdose

N. Schleinitz, M. Luc, S. Genot, E. Bernit, M.P. Di Constanzo, S. Gayet, K. Mazodier, V. Veit, G. Kaplanski, J.R. Harlé

Journal:

La Revue de Médecine Interne

Year:

2005

Language:

french

File:

PDF, 76 KB

french, 2005

46

Le syndrome MYH9 : à propos d'une nouvelle observation et de la mise en évidence d'une nouvelle mutation du gène MYH9

N. Schleinitz, R. Favier, K. Mazodier, A. Difeo, M. Ebbo, V. Veit, Y. Berda-Haddad, E. Bernit, P. Heudier, G. Kaplanski, L. Camoin, V. Bardet, J.-R. Harle

Journal:

La Revue de Médecine Interne

Year:

2006

File:

PDF, 140 KB

2006

47

Syndrome de déconnexion inter-hémisphérique au cours d'une encéphalite grippale

N. Schleinitz, M. Ebbo, G. Leyral, E. Bernit, V. Veit, C. Zandotti, N. Girard, K. Mazodier, G. Kaplanski, J.-R. Harlé

Journal:

La Revue de Médecine Interne

Year:

2006

Language:

french

File:

PDF, 59 KB

french, 2006

48

Un cas de pyélonéphrite emphysémateuse compliquant une polyarthrite rhumatoïde traitée par étanercept

E. Botelho-Nevers, K. Mazodier, M. Sethavong, F. Morel, E. Lechevalier, J.-R. Harlé, G. Kaplanski

Journal:

La Revue de Médecine Interne

Year:

2006

Language:

french

File:

PDF, 67 KB

french, 2006

49

Efficacité du rituximab au cours du lupus systémique : 20 observations

Z. Amoura, K. Mazodier, M. Michel, J.-F. Viallard, J. Haroche, D. Le Thi Huong, N. Chalumeau, P. Cacoub, J.-R. Harlé, J.-L. Pellegrin, G. Kaplanski, B. Godeau, J.-C. Piette

Journal:

La Revue de Médecine Interne

Year:

2007

Language:

french

File:

PDF, 73 KB

french, 2007

50

Le purpura thrombotique thrombocytopénique acquis de l’adulte : actualités

N. Schleinitz, P. Poullin, L. Camoin, V. Veit, E. Bernit, K. Mazodier, P. Lefèvre, F. Dignat-George, G. Kaplanski, J.M. Durand, J.R. Harlé

Journal:

La Revue de Médecine Interne

Year:

2008

File:

PDF, 435 KB

2008